UI Design
HiveXchange needed an app to streamline B2B transactions, allowing sellers to efficiently manage offers, orders, and communications within a secure and private marketplace. The challenge was to create a user-friendly platform that supports multiple user roles within a company while ensuring data security and efficient transaction management.
Plui implemented several key features to meet HiveXchange’s requirements:
Smart notifications: organised notifications by topics, allowing users to quickly locate and respond to critical updates like order requests.
Segmented offers: enabled sellers to create buyer segments and tailor offers at different price points, ensuring targeted marketing and sales strategies.
Secure data management: provided tools for business owners to control data access, ensuring that departing employees couldn't take contacts or discussions with them.
User activity monitoring: allowed companies to oversee activities within the app, enhancing management and transparency.
Metrics and results:
User adoption: Over 5,000 downloads within the first three months of launch, indicating strong initial engagement.
Efficiency gains: users reported a 41% reduction in response time to order requests due to the smart notification system.
Enhanced security: data breaches were reduced by 30% following the implementation of secure data management tools.
User satisfaction: achieved a 4.7 out of 5 rating on the App Store, with positive feedback highlighting the app's ease of use and efficiency improvements.
Sales impact: businesses using the app saw a 25% increase in sales through targeted offers and segmented buyer management.